platform-guideline 2 linked patterns checked

EDPB: Consent under GDPR summary

Summarizes valid consent as freely given, specific, informed, and unambiguous, requiring granular choice, clear affirmative action, no silence or pre-ticked boxes, and withdrawal that is as easy as giving consent.

Read with a purpose

What this source can teach

Use this source to understand a platform convention and the setting it was designed for.

  1. Start with the original. Open the source and find the guidance or example relevant to your task.
  2. Trace the connection. Use the claim notes below to see how this site applies the source to specific patterns.
  3. Check the setting. Compare the source's platform, people, and constraints with your own decision.

Pattern Decisions This Source Supports

Pattern Supported decision Required contract Claim note
Consent prompt Choose consent prompt when the user must actively opt in to a specific optional data use, communication, study, sharing arrangement, personalization feature, AI training use, or sensitive-data processing purpose. The prompt appears before optional processing begins and states exactly what agreeing enables. Supports granular consent, clear affirmative action, no silence or pre-ticked boxes, and withdrawal as easy as giving consent.
Dark-pattern consent Flag this anti-pattern when accepting optional consent is one click but declining, customizing, or withdrawing requires extra pages, hidden links, confusing labels, or repeated confirmation. Acceptance, rejection, customization, and withdrawal must be reachable with comparable effort for optional purposes. Supports granular consent, clear affirmative action, no silence or pre-ticked boxes, and withdrawal as easy as giving consent.

Comparisons supported by this source

Evidence Role

This source is treated as platform-guideline evidence. Its value comes from the specific claims and setting described above.

Publisher: European Data Protection Board. Last checked: .

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